Who We Are
TMC is a Sydney-based PR and brand communications agency specialising in beauty, fashion, wellness and lifestyle brands. Founded in 2006 by Sally Vaughan and Chrissy Biasotto, TMC was built on a simple belief: communications should do more than generate headlines, they should build brands.
For more than two decades, we've helped shape some of Australia's most recognised beauty, fashion, wellness and lifestyle brands — not through one channel or one campaign, but through connected thinking, cultural relevance and communications that create lasting impact.
Today, PR is just one part of the story. We bring together strategy, communications, influencer marketing, partnerships, experiences and amplification to build brands that people know, trust and choose. Because building awareness is only the beginning.
Why TMC
We don't simply generate coverage. We build brands that people know, trust and choose.
Every recommendation starts with insight, not tactics.
Awareness is only valuable when it drives measurable business growth.
Brand launches, events, partnerships and activations.
Maximising visibility across media, search, AI, affiliate and digital.
We immerse ourselves in your business, becoming as invested in your brand as you are. We celebrate your wins, solve your challenges and treat your goals as our own.
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